AI 101 for Site Selection
4 Feb 2024
Selecting the right location is one of the most important decisions a business can make. This process requires the comprehensive analysis of a host of critical factors. An increasingly key factor that site selection professionals must consider is speed — companies prefer the shortest-possible but still thorough site selection process and/or construction schedule, so they can get to market faster. Speeding up the process, however, requires an investment in technology, such as artificial intelligence (AI). “With the aid of modern technology, site selection has evolved from a subjective and labor-intensive task into a data-driven, analytical process that leverages vast amounts of information and sophisticated tools,” stated Josh Love, co-founder and CEO of Zite AI, an AI technology firm that serves a variety of industries.